From Solopreneur to Trusted Voice: How I Helped One Executive Coach Achieve 16,700% Follower Growth
As a solopreneur, building a brand from the ground up can feel like a monumental task. How do you find the time to build your reputation and connect with your audience while also running the day-to-day operations of your business?
That was the challenge facing my client, Jeff Jewell, an executive coach for fellow entrepreneurs and leaders. He needed to enhance his brand presence to lay a solid foundation for future client growth, but he needed a partner to help him tell his story effectively.
The Challenge: Building a Brand from Scratch
Jeff Jewell Consulting was established as a brand, but it needed a broader reach and a stronger digital footprint. The primary goals were to grow his follower base, enhance his brand presence, and establish trust with his target audience to pave the way for sustainable client acquisition.
The Solution: A Strategy of Value and Trust
My approach is to tell "great stories while you sleep." I believe in the power of robust, consistent content to grow an organization's reach and influence.
Together, Jeff and I crafted and executed a comprehensive engagement strategy focused on establishing him as a trusted voice in leadership. The plan included:
Actionable Content: We developed content that provided real value to his audience, including leadership advice and insightful perspectives on the challenges that leaders face.
Consistent Social Media: We managed his social media channels, creating and scheduling a steady stream of engaging posts, including graphics and videos, to build a community and drive traffic.
Strategic Assets: We wrote and designed compelling solution pages and downloadable gated assets to capture interest and generate leads. One such asset was a guide titled "Visualization Exercises for Confidence and Success."
This value-added content, combined with Jeff's personal perspective, was key to establishing trust and growing his audience.
The Results: Explosive Growth and a Solid Foundation
The partnership yielded significant, measurable results over a nine-month period, transforming Jeff's online presence from a quiet outpost to a vibrant, engaged community.
Here’s a look at the numbers:
16,700% increase in LinkedIn followers
400% increase in website impressions
12% average email click rate
A deeper dive into his social media analytics from June 2024 to June 2025 further highlights our partnership’s success:
18,200% increase in total followers
8,495 total impressions
11.26% average engagement rate
801 clicks
But the most rewarding outcome is always a happy client. In the words of Jeff Jewell himself:
"Working with Brittany has been amazing! She brings insight, precision, and heart to every project. She knows how to shape complex ideas into meaningful messages that resonate with real people. She is also one of those people you can trust to always deliver excellent work on schedule. I completely trust her with all of my content."
This collaboration is a testament to what's possible when a powerful story is paired with a consistent, strategic approach. We are proud to have helped Jeff Jewell Consulting build a brand that truly reflects the value he provides to his clients.
Staying consistent doesn't require fancy tools — just a repeatable process and shared expectations.
Want to Build Your Brand While You Sleep?
If your team is still struggling to keep up with newsletters, blogs, and emails — or if you want help building a system that works — I’d love to chat. Whether you want to explore working together, grab coffee, or just trade ideas, reach out here.